Athletes aim to maximize their potential both on and off the field. Athletic coaches help guide them on their paths to success. The undergraduate Athletic Coaching Education program at WVU primes students for a variety of roles in the coaching profession. The program equips students to teach, motivate, and properly structure sports environments.

ACE students graduate with key knowledge in philosophy and ethics, safety and injury prevention, physical conditioning, growth and development, teaching and communication, sport skills and tactics, organization, administration, and evaluation. Through guided internship experiences, students in the ACE program have an opportunity to work with a wide range of athletes including youth, masters and individuals with disabilities.

All students are eligible for nationally recognized Coaching Certifications from the West Virginia Secondary Schools Activities Commission (WVSSAC) or National Federation of State High School Associations (NFHS) Fundamentals of Coaching, and Red Cross CPR, AED, and First Aid certifications and will have an opportunity to earn other sport and coaching related credentials based on the area of emphasis or minor they choose.